A service perspective. Key managerial insights from service-dominant (S-D) logic

Charles R. Greer, Robert F Lusch, Stephen L. Vargo

Research output: Contribution to journal › Article

37 Scopus citations

Cite this

@article{9cd93d31c20842adaa3f2da1c9da8a8c,

title = "A service perspective. Key managerial insights from service-dominant (S-D) logic",

author = "Greer, {Charles R.} and Lusch, {Robert F} and Vargo, {Stephen L.}",

year = "2015",

doi = "10.1016/j.orgdyn.2015.12.004",

language = "English (US)",

journal = "Organizational Dynamics",

issn = "0090-2616",

publisher = "Elsevier BV",

}

TY - JOUR

T1 - A service perspective. Key managerial insights from service-dominant (S-D) logic

AU - Greer, Charles R.

AU - Lusch, Robert F

AU - Vargo, Stephen L.

PY - 2015

Y1 - 2015

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U2 - 10.1016/j.orgdyn.2015.12.004

DO - 10.1016/j.orgdyn.2015.12.004

M3 - Article

AN - SCOPUS:84954304690

JO - Organizational Dynamics

JF - Organizational Dynamics

SN - 0090-2616

ER -