Addressing the Information Gap: Developing and Implementing a Cervical Cancer Prevention Education Campaign Grounded in Principles of Community-Based Participatory Action

Martha J Moore-Monroy, Ada M Wilkinson-Lee, Lorena Verdugo, Elvia Lopez, Lourdes Paez, Debora Rodriguez, Mari S Wilhelm, Francisco A Garcia

Research output: Contribution to journalArticle

4 Citations (Scopus)

Abstract

Despite significant advances in prevention, Mexican American women continue to experience disparities related to cervical cancer and access to current and relevant health information. To address this disparity a community-campus partnership initiated an outreach program to Latinas in Arizona as one part of an integrated approach. Promotoras (community health workers) provided the leadership in the development of a curriculum to (a) train promotoras on cervical cancer, (b) meet informational needs of community members, (c) address relevant social determinants of heath, and (d) promote access to health care. The purpose of this article is to describe the community-based participatory approach used in the development of the curriculum. Specifically, the article describes the leadership of promotoras, the curriculum development, and the use of continual feedback to inform the quality control. To address cervical cancer disparities for Mexican American women, the Pima County Cervical Cancer Prevention Partnership used principles of community-based participatory action.

Original languageEnglish (US)
Pages (from-to)274-283
Number of pages10
JournalHealth Promotion Practice
Volume14
Issue number2
DOIs
StatePublished - 2013

Fingerprint

Uterine Cervical Neoplasms
Curriculum
Education
Potassium Iodide
Health Services Accessibility
Hispanic Americans
Quality Control
Health

Keywords

  • cancer prevention and control
  • cervical cancer
  • college-community partnerships
  • community health workers
  • community intervention
  • community-based participatory research
  • cultural competence
  • health disparities
  • Latino
  • lay health advisors
  • minority health
  • partnerships/coalitions
  • university/college health

ASJC Scopus subject areas

  • Public Health, Environmental and Occupational Health
  • Nursing (miscellaneous)

Cite this

@article{e5b23097abe944b492e3d2285a910f7f,
title = "Addressing the Information Gap: Developing and Implementing a Cervical Cancer Prevention Education Campaign Grounded in Principles of Community-Based Participatory Action",
abstract = "Despite significant advances in prevention, Mexican American women continue to experience disparities related to cervical cancer and access to current and relevant health information. To address this disparity a community-campus partnership initiated an outreach program to Latinas in Arizona as one part of an integrated approach. Promotoras (community health workers) provided the leadership in the development of a curriculum to (a) train promotoras on cervical cancer, (b) meet informational needs of community members, (c) address relevant social determinants of heath, and (d) promote access to health care. The purpose of this article is to describe the community-based participatory approach used in the development of the curriculum. Specifically, the article describes the leadership of promotoras, the curriculum development, and the use of continual feedback to inform the quality control. To address cervical cancer disparities for Mexican American women, the Pima County Cervical Cancer Prevention Partnership used principles of community-based participatory action.",
keywords = "cancer prevention and control, cervical cancer, college-community partnerships, community health workers, community intervention, community-based participatory research, cultural competence, health disparities, Latino, lay health advisors, minority health, partnerships/coalitions, university/college health",
author = "Moore-Monroy, {Martha J} and Wilkinson-Lee, {Ada M} and Lorena Verdugo and Elvia Lopez and Lourdes Paez and Debora Rodriguez and Wilhelm, {Mari S} and Garcia, {Francisco A}",
year = "2013",
doi = "10.1177/1524839912454141",
language = "English (US)",
volume = "14",
pages = "274--283",
journal = "Health Promotion Practice",
issn = "1524-8399",
publisher = "SAGE Publications Inc.",
number = "2",

}

TY - JOUR

T1 - Addressing the Information Gap

T2 - Developing and Implementing a Cervical Cancer Prevention Education Campaign Grounded in Principles of Community-Based Participatory Action

AU - Moore-Monroy, Martha J

AU - Wilkinson-Lee, Ada M

AU - Verdugo, Lorena

AU - Lopez, Elvia

AU - Paez, Lourdes

AU - Rodriguez, Debora

AU - Wilhelm, Mari S

AU - Garcia, Francisco A

PY - 2013

Y1 - 2013

N2 - Despite significant advances in prevention, Mexican American women continue to experience disparities related to cervical cancer and access to current and relevant health information. To address this disparity a community-campus partnership initiated an outreach program to Latinas in Arizona as one part of an integrated approach. Promotoras (community health workers) provided the leadership in the development of a curriculum to (a) train promotoras on cervical cancer, (b) meet informational needs of community members, (c) address relevant social determinants of heath, and (d) promote access to health care. The purpose of this article is to describe the community-based participatory approach used in the development of the curriculum. Specifically, the article describes the leadership of promotoras, the curriculum development, and the use of continual feedback to inform the quality control. To address cervical cancer disparities for Mexican American women, the Pima County Cervical Cancer Prevention Partnership used principles of community-based participatory action.

AB - Despite significant advances in prevention, Mexican American women continue to experience disparities related to cervical cancer and access to current and relevant health information. To address this disparity a community-campus partnership initiated an outreach program to Latinas in Arizona as one part of an integrated approach. Promotoras (community health workers) provided the leadership in the development of a curriculum to (a) train promotoras on cervical cancer, (b) meet informational needs of community members, (c) address relevant social determinants of heath, and (d) promote access to health care. The purpose of this article is to describe the community-based participatory approach used in the development of the curriculum. Specifically, the article describes the leadership of promotoras, the curriculum development, and the use of continual feedback to inform the quality control. To address cervical cancer disparities for Mexican American women, the Pima County Cervical Cancer Prevention Partnership used principles of community-based participatory action.

KW - cancer prevention and control

KW - cervical cancer

KW - college-community partnerships

KW - community health workers

KW - community intervention

KW - community-based participatory research

KW - cultural competence

KW - health disparities

KW - Latino

KW - lay health advisors

KW - minority health

KW - partnerships/coalitions

KW - university/college health

UR - http://www.scopus.com/inward/record.url?scp=84874567956&partnerID=8YFLogxK

UR - http://www.scopus.com/inward/citedby.url?scp=84874567956&partnerID=8YFLogxK

U2 - 10.1177/1524839912454141

DO - 10.1177/1524839912454141

M3 - Article

C2 - 22982702

AN - SCOPUS:84874567956

VL - 14

SP - 274

EP - 283

JO - Health Promotion Practice

JF - Health Promotion Practice

SN - 1524-8399

IS - 2

ER -