Advances in Consumer Research: Preface

Cornelia Pechmann, Linda L. Price

Research output: Contribution to journalEditorial

Original languageEnglish (US)
Pages (from-to)iii
JournalAdvances in Consumer Research
Volume33
StatePublished - Dec 1 2006

ASJC Scopus subject areas

  • Applied Psychology
  • Economics and Econometrics
  • Marketing

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