Consumer behavior in accumulating household financial assets

Edward F. Stafford, Jack J. Kasulis, Robert F Lusch

Research output: Contribution to journalArticle

18 Citations (Scopus)

Abstract

The acquisition of household financial assets by married couples are examined. Guttman scalogram analysis is used to develop and evaluate the reproducibility of the derived accumulation scales. To test the reliability of the findings, split halves and longitudinal analyses are conducted. In addition, financial asset patterns are examined across three age segments. Finally, some implications for future consumer research on financial assets are suggested.

Original languageEnglish (US)
Pages (from-to)397-417
Number of pages21
JournalJournal of Business Research
Volume10
Issue number4
DOIs
StatePublished - 1982
Externally publishedYes

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Research
Financial assets
Consumer behaviour
Household
Consumer Behavior
Financial Statements
Consumer research

ASJC Scopus subject areas

  • Marketing
  • Applied Psychology

Cite this

Consumer behavior in accumulating household financial assets. / Stafford, Edward F.; Kasulis, Jack J.; Lusch, Robert F.

In: Journal of Business Research, Vol. 10, No. 4, 1982, p. 397-417.

Research output: Contribution to journalArticle

Stafford, Edward F. ; Kasulis, Jack J. ; Lusch, Robert F. / Consumer behavior in accumulating household financial assets. In: Journal of Business Research. 1982 ; Vol. 10, No. 4. pp. 397-417.
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