Consumers in the transition to a market economy: Hungary, 1989-1992

Lawrence Feick, Joseph M. Katz, Robin Higie, Linda L. Price

Research output: Contribution to journalArticlepeer-review

19 Scopus citations
Original languageEnglish (US)
Pages (from-to)18-34
Number of pages17
JournalInternational Marketing Review
Issue number5
StatePublished - Oct 1995

ASJC Scopus subject areas

  • Business and International Management
  • Marketing

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