Semiotician Ordinaire

Research output: Chapter in Book/Report/Conference proceedingChapter

2 Scopus citations
Original languageEnglish (US)
Title of host publicationMarketing and Semiotics
Subtitle of host publicationNew Directions in the Study of Signs for Sale
PublisherDe Gruyter Mouton
Pages13-20
Number of pages8
ISBN (Electronic)9783110853254
ISBN (Print)9783110111484
StatePublished - Oct 25 2012

ASJC Scopus subject areas

  • Arts and Humanities(all)
  • Social Sciences(all)

Cite this

Levy, S. J. (2012). Semiotician Ordinaire. In Marketing and Semiotics: New Directions in the Study of Signs for Sale (pp. 13-20). De Gruyter Mouton.