Shaping customer confidence in online purchasing decision: The role of DSS tools supporting an information aggregator

Otavio Sanchez; Paulo Henrique Silva E Costa; Paulo B Goes

doi:10.1109/HICSS.2015.514

Shaping customer confidence in online purchasing decision: The role of DSS tools supporting an information aggregator

Otavio Sanchez, Paulo Henrique Silva E Costa, Paulo B Goes

Management Information Systems

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution

1 Scopus citations

Abstract

E-commerce gives customers the access to a vast quantity of products but, at the same time increases in a significant way the volume of information they need to deal in a buying decision process. Aggregators of information offer comparison shopping solutions to reduce the consumers' cognitive efforts overload by adding Decision Support Systems to aid consumers with their purchase decisions. Obviously, the success of these service providers depends on the customers' confidence on decisions made with such systems. Although knowing how customers' confidence is shaped by DSS in information aggregators is crucial to the provider's survival, it is still unclear which specific factors contribute to shape the customer confidence. This study, conducted with a major information aggregator in the Brazilian market, successfully proposes a model to analyze the consumer confidence in decisions about products and dealers, and their antecedents

Original language	English (US)
Title of host publication	Proceedings of the Annual Hawaii International Conference on System Sciences
Publisher	IEEE Computer Society
Pages	4294-4303
Number of pages	10
Volume	2015-March
ISBN (Print)	9781479973675
DOIs	https://doi.org/10.1109/HICSS.2015.514
State	Published - Mar 26 2015
Event	48th Annual Hawaii International Conference on System Sciences, HICSS 2015 - Kauai, United States Duration: Jan 5 2015 → Jan 8 2015

Other

Other	48th Annual Hawaii International Conference on System Sciences, HICSS 2015
Country	United States
City	Kauai
Period	1/5/15 → 1/8/15

Keywords

Aggregator
Confidence on decision
DSS

ASJC Scopus subject areas

Engineering(all)

Access to Document

10.1109/HICSS.2015.514

Fingerprint Dive into the research topics of 'Shaping customer confidence in online purchasing decision: The role of DSS tools supporting an information aggregator'. Together they form a unique fingerprint.

Cite this

Shaping customer confidence in online purchasing decision : The role of DSS tools supporting an information aggregator. / Sanchez, Otavio; Silva E Costa, Paulo Henrique; Goes, Paulo B.

Proceedings of the Annual Hawaii International Conference on System Sciences. Vol. 2015-March IEEE Computer Society, 2015. p. 4294-4303 7070334.

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution

Sanchez, O, Silva E Costa, PH & Goes, PB 2015, Shaping customer confidence in online purchasing decision: The role of DSS tools supporting an information aggregator. in Proceedings of the Annual Hawaii International Conference on System Sciences. vol. 2015-March, 7070334, IEEE Computer Society, pp. 4294-4303, 48th Annual Hawaii International Conference on System Sciences, HICSS 2015, Kauai, United States, 1/5/15. https://doi.org/10.1109/HICSS.2015.514

@inproceedings{bebb22604a1444e58456ac3f0a4f9dba,

title = "Shaping customer confidence in online purchasing decision: The role of DSS tools supporting an information aggregator",

abstract = "E-commerce gives customers the access to a vast quantity of products but, at the same time increases in a significant way the volume of information they need to deal in a buying decision process. Aggregators of information offer comparison shopping solutions to reduce the consumers' cognitive efforts overload by adding Decision Support Systems to aid consumers with their purchase decisions. Obviously, the success of these service providers depends on the customers' confidence on decisions made with such systems. Although knowing how customers' confidence is shaped by DSS in information aggregators is crucial to the provider's survival, it is still unclear which specific factors contribute to shape the customer confidence. This study, conducted with a major information aggregator in the Brazilian market, successfully proposes a model to analyze the consumer confidence in decisions about products and dealers, and their antecedents",

keywords = "Aggregator, Confidence on decision, DSS",

author = "Otavio Sanchez and {Silva E Costa}, {Paulo Henrique} and Goes, {Paulo B}",

year = "2015",

month = mar,

day = "26",

doi = "10.1109/HICSS.2015.514",

language = "English (US)",

isbn = "9781479973675",

volume = "2015-March",

pages = "4294--4303",

booktitle = "Proceedings of the Annual Hawaii International Conference on System Sciences",

publisher = "IEEE Computer Society",

note = "48th Annual Hawaii International Conference on System Sciences, HICSS 2015 ; Conference date: 05-01-2015 Through 08-01-2015",

}

TY - GEN

T1 - Shaping customer confidence in online purchasing decision

T2 - 48th Annual Hawaii International Conference on System Sciences, HICSS 2015

AU - Sanchez, Otavio

AU - Silva E Costa, Paulo Henrique

AU - Goes, Paulo B

PY - 2015/3/26

Y1 - 2015/3/26

N2 - E-commerce gives customers the access to a vast quantity of products but, at the same time increases in a significant way the volume of information they need to deal in a buying decision process. Aggregators of information offer comparison shopping solutions to reduce the consumers' cognitive efforts overload by adding Decision Support Systems to aid consumers with their purchase decisions. Obviously, the success of these service providers depends on the customers' confidence on decisions made with such systems. Although knowing how customers' confidence is shaped by DSS in information aggregators is crucial to the provider's survival, it is still unclear which specific factors contribute to shape the customer confidence. This study, conducted with a major information aggregator in the Brazilian market, successfully proposes a model to analyze the consumer confidence in decisions about products and dealers, and their antecedents

AB - E-commerce gives customers the access to a vast quantity of products but, at the same time increases in a significant way the volume of information they need to deal in a buying decision process. Aggregators of information offer comparison shopping solutions to reduce the consumers' cognitive efforts overload by adding Decision Support Systems to aid consumers with their purchase decisions. Obviously, the success of these service providers depends on the customers' confidence on decisions made with such systems. Although knowing how customers' confidence is shaped by DSS in information aggregators is crucial to the provider's survival, it is still unclear which specific factors contribute to shape the customer confidence. This study, conducted with a major information aggregator in the Brazilian market, successfully proposes a model to analyze the consumer confidence in decisions about products and dealers, and their antecedents

KW - Aggregator

KW - Confidence on decision

KW - DSS

UR - http://www.scopus.com/inward/record.url?scp=84944216346&partnerID=8YFLogxK

UR - http://www.scopus.com/inward/citedby.url?scp=84944216346&partnerID=8YFLogxK

U2 - 10.1109/HICSS.2015.514

DO - 10.1109/HICSS.2015.514

M3 - Conference contribution

AN - SCOPUS:84944216346

SN - 9781479973675

VL - 2015-March

SP - 4294

EP - 4303

BT - Proceedings of the Annual Hawaii International Conference on System Sciences

PB - IEEE Computer Society

Y2 - 5 January 2015 through 8 January 2015

ER -