Special issue on interpersonal buyer behavior in marketing

Cathy L. Hartman, Linda L Price

Research output: Contribution to journalArticle

2 Citations (Scopus)
Original languageEnglish (US)
Pages (from-to)185-188
Number of pages4
JournalJournal of Business Research
Volume32
Issue number3
DOIs
StatePublished - 1995
Externally publishedYes

Fingerprint

Buyer behavior
Marketing

ASJC Scopus subject areas

  • Marketing

Cite this

Special issue on interpersonal buyer behavior in marketing. / Hartman, Cathy L.; Price, Linda L.

In: Journal of Business Research, Vol. 32, No. 3, 1995, p. 185-188.

Research output: Contribution to journalArticle

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